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"FSP webinars have tremendous value for financial professionals. There is a wide array of interesting topics to choose from, and the ability to assemble a group of individuals lets you extend and amplify the value of the program. When supporting material is provided, such as articles, web sites, etc., attendees can continue the dialogue when the program ends."

Laurene B. Prevette, RHU, LUTCF
FSP Board of Directors, 2011-2012


Audio/Web Conference: Social Media: Success for Your Firm

CPE CE Credit Approvals

The recommended number of CPE credit hours is: 1

The Society of Financial Service Professionals is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.

The Society offers programs at intermediate to advanced levels of continuing professional education. Although no pre-requisite course or advanced preparation is needed to participate in any program, knowledge of, or experience in, the program topic is required.

The Society's Refund Policy states that a refund may be given in most circumstances, less a $50 service fee. For more information regarding administrative policies on complaints and refunds, please contact our office at (800) 392-6900.

The following State Boards of Accountancy will accept CPE credit from National Registry Sponsors:

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There are no formal registration requirements for course providers in the balance of the states.

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Original Air Date Archives Level CE Credits*
Wednesday, 06/06/12
12:00 noon – 1:00 p.m. ET
Order online
Call: 1-800-392-6900
Via Email
Basic–Intermediate Certificate of Completion issued.
[Password provided in your registration email]
Order Archive
Social Media: Success for Your Firm
Archive: $
Total: $
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This program is brought to you by the Society's Leadership & Management Section

Program Overview

Many professionals understand they should be doing more with social media but are unsure where to begin. Uncertainty around what to say, where and how to say it, and how often to do so stop many busy professionals in their tracks. To add to the challenge, many in the industry have to meet standards set by state and federal regulators. This program is designed to help you get a handle on the social media landscape. You'll learn best practices from a marketing and compliance standpoint, and you'll gain the information you need to get started on the right path into the digital frontier.

Attendees will learn:

  • The importance of identifying your goals
  • How to develop a content strategy
  • What tools are available to you
  • Common sense compliance considerations

Featured Speakers:

Jennette Schlinke, MBA, is the director of the advertising communications and support department for NFP Securities, Inc., member FINRA/SIPC. She has worked in the securities industry approximately 15 years, including stints at a mutual fund company, a brokerage firm, and an independent financial services firm, where she served as an analyst. She has specialized in advertising compliance since 2007 and holds an MBA in finance from St. Edward's University.

Stephanie Crain, Vice President, Marketing, has more than 20 years of marketing and public relations experience, which enable her to develop and coordinate highly successful marketing strategies for NFP's individual client group and corporate client group. Using a variety of media outlets, Stephanie ensures that NFP firms in these business segments are aware of NFP's business-building tools and resources. In addition, Stephanie presents nationally on social media issues and leads several NFP social media initiatives. Stephanie is a member of the American Institute of Graphic arts, an active member of the Insurance and Financial Communicators Association, and the Business Marketing Association.