Launching Your Business Relationships (second in a series of 4 webinars on business relationships) (April 14, 2010 Audio Conference)

Program Overview
There are three essential qualities: credibility, integrity, and authenticity that are evolving in each of your business relationships. The convergence of these qualities is called Relational Capital- the distinctive value created by people in a business relationship.

This program provides a repeatable process for you to transform contacts into high-performing relationships.

Participants will learn:

How important your credibility is when launching a new business relationship
Why establishing common ground is the best way to begin developing credibility
When to establish business or personal common ground
How your credibility begins to take you up the Relational Ladder

Featured Speaker:
Ed Wallace, MBA, CPA is Chief Relationship Officer of The Relational Capital Group. Throughout his twenty-five-year career as a number-one sales producer and vice president of business development for a firm that grew from $1 million to over $120 million in revenue, Ed Wallace learned that creating outstanding business relationships is the true secret to success. Ed founded The Relational Capital Group so he could bring his relationship-building principles to corporations and their client-facing professionals. The firm provides professional development and consulting services to help organizations and individuals develop the key relationships that most impact their business performance—leading to improved profitability and sustainability in the global marketplace. In his most recent book, Business Relationships That Last (Greenleaf, 2009), Ed illustrates his relationship-building principles through real-life stories, examples, and insights gathered from his success as a sales leader, and shows his readers how to establish and maintain successful business relationships. Ed was a Teaching Fellow at Drexel University's College of Business, where he earned his MBA, has a B.S. in Accounting from Villanova University, and a CPA designation in the State of Pennsylvania. He is currently on the advisory board of DeVry University.